“The ocean has been one of my greatest teachers in life. In the 46 years of being a surfer, my experiences of traveling throughout the world in search of perfect waves has taught me that life and business share a common path.
How well you plan for your trip has everything to do with how
successful your journey will be.”
- Rudy Rojas
Ysleta del Sur Pueblo
Director of Cultural Relations, Smoke Signals Marketing & Design